Ziglar dropped out of college in 1947 and moved to Lancaster, South Carolina, where he took up a job as a salesman with the WearEver Cookware company. Ziglar was promoted to field manager and eventually divisional supervisor in 1950.
While working at the company, Ziglar became interested in self-help and motivational speaking and began giving speeches of his own. With Richard "Dick" Gardner and Hal Krause, Ziglar was a charter member in the establishment of American Salesmasters in 1963. The company's objective was to raise the image of salespeople in America by providing seminars. They began with cities across the South and Midwest (Memphis, Atlanta, Kansas City, St. Louis, Chicago, Denver, etc.), featuring speakers such as Ziglar, Norman Vincent Peale, Ken McFarland, Cavett Robert, Bill Gove, Maxwell Maltz, and Red Motley. They booked an auditorium, put together a slate of speakers and contacted local businesses to sell tickets. Audiences included insurance agents, car salesmen, financial advisors, entrepreneurs, small business owners and curiosity seekers.
Ziglar went on to speak extensively for audiences of the National Association of Sales Education (NASE), founded by Dick Gardner in 1965, and also became a major sales trainer for Mary Kay Cosmetics. In 1968, he became a vice president and training director for the Automotive Performance Company and moved to Dallas, Texas. The company went bankrupt two years later.
He later founded the Zigmanship Institute, later known as Ziglar, Inc. Subsequently, Ziglar spoke extensively at seminars for motivational speaker Peter Lowe and eventually signed an exclusive agreement to support Peter Lowe events.
In addition to speaking, Ziglar wrote over 30 books.
In Addison, Texas, Ziglar employed and trained several speakers, including Will Harris.
In 2007, a fall down a flight of stairs left him with short-term memory problems. Nonetheless, Ziglar continued taking part in motivational seminars until he retired in 2010.
Get-Motivated-Seminars:
Get-Motivated-Seminars are events that are designed to inspire people to achieve their goals and maximize their potential. These seminars bring together speakers who are experts in different fields such as business, motivational speaking, and personal development. While many attendees believe that these seminars are a great opportunity to boost their morale and gain new insights into their lives, there is a growing concern that these seminars are nothing more than a smoke screen for a sales pitch.
The problem with Get-Motivated-Seminars is that they are usually organized by businesses that are looking for potential clients. These events are meant to attract people who are looking for ways to improve their lives, their careers, and their businesses. Unfortunately, the organizers of these events are not always transparent about their intentions. They use motivational speeches and emotional appeals to create a sense of urgency and then offer their products or services as solutions.
One of the most common tactics used by Get-Motivated-Seminars is the use of celebrity speakers. These speakers have a large following and a reputation for success, which makes them appealing to attendees. However, these celebrity speakers are usually paid to endorse products or services that are being sold by the organizers of the events. This means that the motivational speeches that they give are often nothing more than thinly veiled sales pitches.
Another tactic used by Get-Motivated-Seminars is the use of free tickets. These events are often marketed as free or low-cost, which makes it easier for people to attend. However, these tickets are usually a ploy to get attendees to buy more expensive products or services once they are at the event. Attendees are often bombarded with sales pitches once they are inside the venue, which can be overwhelming and stressful.
Perhaps the most concerning aspect of Get-Motivated-Seminars is the lack of regulation. There are no standards that organizers have to abide by, which means that anyone can organize a seminar and make unsubstantiated claims. This lack of regulation has resulted in several high-profile cases of fraud and deception, where attendees have been conned out of thousands of dollars for products or services that did not deliver what was promised.
In conclusion, while Get-Motivated-Seminars may seem like a great opportunity to gain new insights and improve one's life, they are often nothing more than a smoke screen for a sales pitch. Attendees should be cautious about these events and do their research before attending. They should also be wary of celebrity speakers and free tickets, which can be used to lure them into purchasing more expensive products or services. At the same time, regulatory bodies should consider implementing measures to ensure that these events are held to certain standards, and that attendees are protected from fraudulent practices.